Pilot 1: Circular Electronics through Repair, Return & Reuse
Germany
Consumer Electronics
Pilot 1 focuses on circularity in consumer electronics. Led by CTL and with the contribution of MMSRG, the pilot will explore how repair, return and reuse options can be better integrated into the everyday customer journey. In collaboration with the City of Augsburg, the pilot will test approaches including the One-for-One return service, proactive trade-in and refurbished offers, repair services, take-back schemes and Digital Product Passports. The pilot aims to make circular choices easier and more trusted for consumers, while increasing participation in circular practices and reducing electronic waste, by combining behavioural interventions, circularity information and practical services.
Pilot 2: Biobased and Reusable Food Packaging for Informed Consumers
Spain
Biobased & biodegradable food packaging
Pilot 2 focuses on biobased and reusable food packaging. Led by TECNO, with contributions from FRUSELVA, EROSKI and OCRE, the pilot will explore how innovative packaging solutions can be combined with clearer information and consumer engagement. In collaboration with relevant municipalities, the pilot will test new sustainable food packaging, circularity labels and Digital Product Passports, while engaging consumers, schools, retailers and local communities. Through in-store testing, educational activities and community engagement, the pilot aims to improve understanding of biobased packaging, support informed purchasing and disposal choices, and facilitate the uptake of more circular packaging solutions.
Pilot 3: Shared Urban Mobility Transitions
Greece
Urban Mobility
Pilot 3 focuses on shared urban mobility. Led by AV and with the contribution from CAROO, the pilot will explore how shared mobility can become a more accessible and attractive alternative to private car use. In collaboration with the Municipality of Thessaloniki, the pilot will test shared mobility solutions around key demand hubs, including university campuses, hospitals and retail centres, supported by digital tools and community engagement. Through training, co-design activities and targeted communication, the pilot aims to build trust, improve user adoption and support more sustainable mobility choices, while reducing single-car trips and promoting lower-emission transport options.
Pilot 4: Inclusive and Community-Centred Circular Fashion
Ireland
Community-driven textile reuse, repair, and redistribution
Pilot 4 focuses on inclusive and community-centred circular fashion. Led by MTU/CTC, with contributions from KLP and KCC, the pilot will explore how repair, reuse and return options can become more accessible and attractive to local communities. It will test behavioural interventions, clothing swaps, repair cafés, upcycling clinics and community co-creation. Through training, local engagement and targeted communication, the pilot aims to increase participation in circular fashion practices, encourage the uptake of second-hand and repaired clothing and reduce textile waste at community level.